The group believes a bracelet with a catchy, envelope-pushing slogan such as "I heart boobies" is a better way to teach kids about breast cancer than more traditional methods like pink ribbons. The money raised from bracelet sales is meant to go toward breast cancer research and education programs, the AP reported. We're not calling it a Baby Onesie anymore. Have a Designated Driver Available, or call a Cab!! Your donation is much appreciated, and much needed.

They were one of our valued sponsors for Rock For A Cure and are continuing to support our incredible cause! Study 1 found that women reported a heightened accessibility of body-related thoughts in the presence of someone wearing an "I Love Boobies" t-shirt compared to a neutral one. The American Center for Law and Justice threatened to file a free speech lawsuit against the school district. Schools from Florida to California have banned the bracelets. You can obtain a copy of the Code, or contact the Council, at www. Please note that TheJournal.

More from: This Mom Means Business! Search Most popular on msnbc. They are replacing the metal snaps with easy-to-snap plastic snaps. Shirts Sweatshirts Bottoms. Administrators said the "boobies" language is not appropriate, and some students have been told to wear the bracelet inside out.

West pointed out that girls at Laramie Junior High School were wearing the bracelets, and ultimately the case came to the attention of the Wyoming chapter of the American Civil Liberties Union. Already, 2 million of the rubber bracelets, being sold by the Keep A Breast Foundation , a nonprofit group based in California , have been sold. The new versions tend to run a bit smaller. Meanwhile, a school in Elmira, Ore. The rubber jewelry has become wildly popular among students, prompting bans across the country.